Modification to "article as spam" rule

Megan's picture

She has: 11,421 posts

Joined: Jun 1999

We've just made a small modification to the advertising rules. Under "What is not allowed" you will now see the following point:

TWF rules wrote: You may not post articles or parts of articles copied from another site with the intent of using them to get people to visit your site or your signature links. Regularly contributing members (25 posts or more) may use articles as a starting point for discussion. In this case, please link to the article rather than copying and pasting the content.

(new sections emphasized)

We commonly refer to this as the "article as spam"/"Spam as article" rule. This modification came after someone posted a large number of parts of articles scraped from other sites this morning. What we mean here is content that:

a) has been originally posted elsewhere
b) we suspect is being used to increase the length of a post so your signature will show
c) incorporates links to sites you control and/or affiliate ID's and/or
d) includes basic content only and no questions or inquiries meant to start discussion.

If you want to start a discussion about an article posted elsewhere, that is fine. As the last part of the rule states, you may link to an article and use it as a starting point for discussion. In this case, the content should not be posted to the forum in its entirety, and there should be some questions or comments that encourage others to respond. We also wouldn't have a problem if you posted the same question on other forums - that's not what this is about.

As always, we are doing this to make TWF a better place for you and other webmasters. Keeping the forums as free from spam as possible is one of the best ways we can do that. Thanks for your participation. Smiling

Megan's picture

She has: 11,421 posts

Joined: Jun 1999

What everyone needs to realize is that signature links aren't that important to search engines. I might help you get crawled a bit but overall the level of importance is very low. I have also read recently that Google is working on ways to identify self-created links. That would be forum signatures, blog comments, wiki's, things like that. In terms of signature links, there is much more value in getting people to see them and want to click on them (and maybe link back to you!), and the way you do that is to provide actual valuable content that helps others. Review some sites, or bring up a new topic for discussion - don't copy and paste some stuff from another site.

Here are some resources if you're interested in using forums for SEO:

101 Ways to build link popularity in 2006 - scroll down to "30 Bad Ways to Build Links" and read the section on "Forum Spam"
Signaturel links at the Forums - from SEOMoz, be sure to read the comments
Forum signature links - any relevance with SEO? - forum thread, these people say that after the first link from a given domain the rest don't matter.
Forum/Signature Links - short but sweet, from SEOMoz again.

Want to join the discussion? Create an account or log in if you already have one. Joining is fast, free and painless! We’ll even whisk you back here when you’ve finished.