timjpriebe — Mon, 22 Jan 2007 15:18:56 +0000

Good content with usable advice is always a plus. At the least, visitors who like the articles may bookmark the site, making it likely they'll revisit in the future.

void — Fri, 19 Jan 2007 06:15:05 +0000

Anything different with a new concept and idea will definitely get buyer’s attention, that will be the thing which will make your site stand apart from others. Also the content which you‘ll be providing for the visitors will make your site SE friendly and the user would want to visit the site again if they find anything informative and interesting.

about site content

andrey — Thu, 18 Jan 2007 08:32:59 +0000

what do you think about providing site's visitors with useful advices on sewing industry? can it help to attract buyer's attention?

Andrey Fidrya, from Innovative IncorpoFriendship - InnoInco Inc

void — Thu, 18 Jan 2007 07:30:03 +0000

I will agree with Andy on the shopping cart exclusion but I would also say that if you are selling sewing machines you can also provide the different kinds of accessories which are used by anyone who uses a sewing machine. You can make your site a single-stop e-shop for the customers looking for the particular items related to sewing machines.

Comparisons between different brands should be shown in terms of their usage, quality, price, warranty and things like that so that the customers have a clearer picture of what they are buying without any doubts in their minds which will also help you in winning the trust of the prospective buyer.

charlesgan — Sun, 14 Jan 2007 10:27:08 +0000

andrey;212357 wrote: What do you think about implementing 3d solutions into web site. Can 3d product view lead to the significant increase of sales volume?
Andrey from Innovative IncorpoFriendship - InnoInco Inc.

although packaging makes the different. but dont be supprise that many visitor only have basic system, and probably cant view your item right. consider their slow internet etc.

a standard graphical view of the item will be good. i most prefer this

andy206uk — Mon, 08 Jan 2007 20:28:49 +0000

From my experience, the kind of people that buy sewing machines (mostly older folk) aren't usually very net savvy, so the site needs to be really REALLY easy to use. Don't make any assumptions about the user's capabilities and don't bother with silly unnecessary things like signing up for accounts - it should be a case of find the product, go to checkout, enter delivery details, pay, finished.

Unless you sell accessories like needles and thread etc, I don't even think that a shopping cart would be neccessary, just select the product and go straight to checkout (what's the likelyhood that someone will buy more than one sewing machine in a single session?)

Also (and I'm sorry to make generalisations about old folk here) you can be pretty sure that thier eyesight won't be that great - so go for larger font sizes and nice big pictures by default and allow users to enlarge the pictures as well.

demonhale — Mon, 08 Jan 2007 06:15:38 +0000

All that matters is the process of selling. If you design an e-commerce site thats easy to navigate in then you've done the first important step. Most problems with e-commerce sites are the way the shopping cart works. What matters is how easily a buyer can check out. Once you get the basic framework to work flawlessly then your on your way.

But that doesn't stop there. You have a great site, but without promotion you'll never get to sell your stuff. The biggest step would be getting the word out. Getting them to at the very least browse your products, and finally sell it to them, and deliver the goods. If they get the best experience the first time, they won't hesitate to come back or even recommend you to others...

sewing machines

andrey — Fri, 05 Jan 2007 08:17:39 +0000

What can you advice for sewing machines category?

starter — Fri, 05 Jan 2007 06:17:08 +0000

I would agree with void, make the site as user friendly as possible, depending on what you are selling, you will find most e-shoppers have already done thier homework on the product already, 3D solutions is great but I think its a bit of a overkill in my opinion unless your product is unique.

void — Tue, 19 Dec 2006 11:28:59 +0000

andrey;212357 wrote: What do you think about implementing 3d solutions into web site. Can 3d product view lead to the significant increase of sales volume?
Andrey from Innovative IncorpoFriendship - InnoInco Inc.

It’s not about the 3D image or how the product is shown to the customer but it’s about a site having definite information about the product which the customer is looking for. Designs and looks of a site do matter but it won’t help in conversion of a sale.

Online buyers can be converted into customers if the particular website offers competitive and reasonable rates but with good quality as that’s the reason they are willing to pay for it. The loading time of the site should be quick as pages which open slowly due to large images and use of Flash result in the diversion of prospective buyers.

Navigation of the site should be easy which helps the visitor to move in with ease. Important links which are required shall be provided. In a nut-shell just make the site user friendly.