Abhishek Reddy — Fri, 19 Dec 2003 20:45:42 +0000

What is your experience in psychology, Suzanne? The subject remains a great interest of mine. I had to flip a coin to decide whether or not to major in it next year (but Physics won ).

Suzanne — Fri, 19 Dec 2003 19:50:43 +0000

ha, and keep in mind I'm grumpy.

Megan — Fri, 19 Dec 2003 14:33:49 +0000

I still think that guy's behaviour was a little odd.

And keep in mind that Suzanne has a background in psychology so she kinda knows her stuff (more than most of us, anyway )

Abhishek Reddy — Fri, 19 Dec 2003 05:19:33 +0000

nike_guy_man wrote: Bringing this good ol' thread back
Still holds true...

All webmasters should read this

Thanks! This was before my time -- I likely would not have found it otherwise.

nike_guy_man — Fri, 19 Dec 2003 04:31:26 +0000

Bringing this good ol' thread back
Still holds true...

All webmasters should read this

sigh

Suzanne — Sat, 21 Apr 2001 00:28:29 +0000

Quote: Back in the day some movie theatres would flash words such as 'Popcorn' at 300 FPS in order to tempt the viewers into purchasing popcorn. The words wouldn't be recognized by the human eye but the brain would take it in and register it. Giving you a craving for popcorn. It worked so well that's why it has been outlawed. Some theatres would register their profits as rising by 250%. I learned that in a marketing seminar I attended close to a year ago. That is a drastic form of subliminal messaging and highly illegal and all states, if I remember correctly and Canada. Not just some dumb law made in the moment.

One guy did it, turned out to be a publicity stunt, has never been duplicated, replicated (results).

People OVER REACTED to the "experiment" that might not have actually happened. The laws were put into place because people got HYSTERICAL over the idea that they were being manipulated in ways they couldn't tell.

What I object to is people promoting rumour as fact, and especially to people perpetuating hoaxes. I have no issue with the FACT that the human brain can be manipulated (brain washing, cultism, marine/army training) but there are specific things that have to be in place for manipulation to take place, and the "experiment" doesn't have enough controls in it to be able to say conclusively that the word popcorn did anything at all that people buying popcorn didn't have on its own. Did he seed the audience with more popcorn eaters? We don't know.

And that's my point -- it's all conjecture and made up crap, not a shred of replicable evidence.

Suzanne

Brian Farkas — Fri, 20 Apr 2001 00:50:15 +0000

Quote: Originally posted by TFE
Back in the day some movie theatres would flash words such as 'Popcorn' at 300 FPS in order to tempt the viewers into purchasing popcorn. The words wouldn't be recognized by the human eye but the brain would take it in and register it.

If I remember correctly, didn't the producers of "THE EXORCIST" try something like this, where they would flash demonic images at a very fast rate at random points throughout the movie in an attempt to make the movie more frightening? I think I remember hearing that somewhere.

TFE — Thu, 19 Apr 2001 22:30:04 +0000

*sigh* I am outlining the methods of subliminal advertising to be utilized by other webmasters. I am obviously not using them in my statements to sell services. I got that site as a news letter from killer tactics.

If it would make you happy. NOBODY ON THIS FORUM IS ALOUD TO USE ANY OF MY COMPANY'S SERVICES. PLEASE, MY COMPANY IS BS, DON'T USE US. WE HAVE NO KNOWLEDGE OF ANY EXTREME MARKETING. DON'T BOTHER.

Now, back to the discussion if you will.

Back in the day some movie theatres would flash words such as 'Popcorn' at 300 FPS in order to tempt the viewers into purchasing popcorn. The words wouldn't be recognized by the human eye but the brain would take it in and register it. Giving you a craving for popcorn. It worked so well that's why it has been outlawed. Some theatres would register their profits as rising by 250%. I learned that in a marketing seminar I attended close to a year ago. That is a drastic form of subliminal messaging and highly illegal and all states, if I remember correctly and Canada. Not just some dumb law made in the moment.

Is it subliminal advertising you are against? Or that the human brain can be manipulated?

gut feeling

Suzanne — Thu, 19 Apr 2001 05:44:59 +0000

It's just my gut feeling, Brian, you're right, it's never been overtly stated. That's the fun of subliminal advertising, right Graham? Using conventional marketese (or market-tease if you prefer), he alludes to many wonderful things -- high click through rates, getting your customer to the point of buying. Eventually someone is going to say, hey, G-man, you say you have amazing click-through rates (again, no actual proof of this), how do you do it!? And suddenly G-man is contracting out his knowledge and experience in developing "subliminal advertising campaigns" for other web designers.

As for getting business out of these forums in particular, I have had the opportunity to accept jobs through people I have met here, and I personally (as in am in contact with) know of others who have as well. Developing a reputation amongst designers is one way to get work passed along to you, to get recommendations, et cetera.

Of course, that's just my take on things, but this smells to me of 100% Grade A Marketese. Not only are many things promised but not fully disclosed, direct questions are not answered, and when I make a point, he gets defensive instead of refuting it.

So I have my conclusions.

Suzanne

Brian Farkas — Thu, 19 Apr 2001 05:20:03 +0000

Quote:
Personal opinion. I think you started this thread not to help, but to convince people to go with your services.

Maybe he is, maybe he's not. I haven't seen him actually offer any product as of yet (unless the web site about the book is his, which he says is not true).
Anyway, let's keep on topic here- we're talking about "the psycological side of web sites".

As I said, I haven't seen him actually try to sell us anything as of yet- maybe I'm just missing something, but all I've seen him link to are examples. In fact I don't remember seeing him posting his web site URL here. But again, please let me know if I am wrong!