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What is good PPC or SEO?

kalopool's picture

They have: 6 posts

Joined: Jan 2010

I am doing SEO for about 1 years and I have some good results too but what about PPC advertising. I am very keen to know about PPC advertising. Is doing SEO helps for the website to get the required and targeted visitors or should I know PPC also if I need more targeted visitors?
Help me by suggesting your ideas since I am really new to PPC advertising.
Thank you in advance!!
Cheers!!

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Hafsoh's picture

They have: 128 posts

Joined: Jan 2008

PPC does what it says on the tin, you pay to buy traffic from search engine or traffic network and you pay for each click they send you. Its an easy and quick way to get top on listing, the biggest benefit of pay per click is the fact that it will provide you with an immediate boost of qualified visitors, lead and sales giving you fast results within just hours or days.
You may need to go for PPC if you want to boost your sales for just a short period of time or maybe offer services or products are just seasonal
I think choosing between PPC and SEO will mainly depend on your targets, goals or objectives..

They have: 2 posts

Joined: Jan 2010

Just be careful not to get into a bidding war on your PPC with the big boys. Set your limits and stick to them. Try to find keywords that will work for you, but have a limited SOC (strength of competition). Try it for a month and if it doesn't produce results, try something else. PPC is not like organic, and you should see results in 3 days to 10 days.

Dare to do what you dare to dream!

Rich Wayne
[url=http://carinsurance-journal.com/] Car Insurance Journal[/url]

They have: 2 posts

Joined: Jan 2010

Sometimes, organic isn’t better. Pay Per Click advertising explains—up front, point blank—how and why it works. You’re waiting for the pot to boil with SEO.

She has: 8 posts

Joined: Feb 2010

Like most people said, SEO is the good old fashioned way of getting people to your website.
PPC is the more cut throat method. You pay for the traffic/people. But you have to have good SEO or else everything's gonna be wasted. After all, whats the point of bringing people to your website but there's no good content or basically something to keep them interested and coming back for more? So all in all, its a two way thing... IMO its pointless doing one without the other.

They have: 1 posts

Joined: Feb 2010

PPC is just what the name says ... you put up a link and pay a fee every time someone clicks it. Although that is hardly effective SEO IMO, the link, if properly coded, could have some SEO benefit, slight though it may be.
But I'd guess that the major SEs have already developed a way to make sure PPC links are not counted the same way ordinary links are counted ...

kedwin's picture

They have: 15 posts

Joined: Dec 2009

Hello guys!

I really agree with the above information and Pay Per Click advertising does work. I am a user of Google's adwords and I am able to track how many ad clicks turn into purchases on my e-commerce site. This means I can control exactly how much I spend per purchase, and I can be sure to spend way less than I make per transaction.....

{{links removed}}

They have: 10 posts

Joined: Jan 2010

see SEO and PPC are two different ways of promoting a website .ok. in seo as u know we list our website in various search engines and we look after the site ranking in the search engine, by maintaining our site by looks , info, content, performance etc. and other things like submitting links of our site to other related sites.ok. but in PPC which is called pay per click we pay for the as many as clicks, our site viewers click the site, and we pay for the ads we made in other sites, this is also a way of promoting the site, other ways are blogging , writing article about our site, joining forums, etc.

She has: 2 posts

Joined: Feb 2010

Why dont you use both, SEO for some keywords PPC for other more competitive keywords, this will increase your raffic for sure

They have: 10 posts

Joined: Feb 2010

Actually they both complement each other.

PPC gives a new site a quick start but with lower efficiency than an established website.
As SEO starts pulling in traffic, for some keywords PPC costs can be reduced and used for fresher campaigns.

Also all that keyword and geographic data from PPC if used correctly, helps make the site better and improves its SEO further refining PPC.