Same domain, Sub domain, Different domain effects on S.E.O.?

They have: 5 posts

Joined: May 2009

Hi,

I'm new to the forums and pretty new to S.E.O. aswell. I was wondering if you could help me with something. As an example, we have a company with COMPANY.COM, the company want a blog, what differences, pluses and negatives are there to these 3 options in terms of search engine rankings?

1. Hosting the blog at COMPANY.COM/BLOG

2. Hosting the blog at BLOG.COMPANY.COM

3. Hosting the blog at COMPANYBLOG.COM

The main reason behind wanting to know, is that the first option (obviously the most ideal) may not be possible, so I want to know which of 2 or 3 is best and how it compares to option 1.

Thank you.

They have: 3 posts

Joined: Jan 2009

Just read this article.

I am sure you will get your answer : SEO Optimization : Sub Folders Vs Sub Domains

Megan's picture

She has: 11,282 posts

Joined: Jun 1999

I think 2 would be better than 3. 1 is best because then any links you get go directly to the company website and aren't channeled through another domain (losing "juice" along the way).

Robomanis's picture

They have: 11 posts

Joined: Aug 2009

Megan wrote:
I think 2 would be better than 3. 1 is best because then any links you get go directly to the company website and aren't channeled through another domain (losing "juice" along the way).

If site have ban, in ban run blog too.

They have: 8 posts

Joined: Mar 2009

I think 2 is the better choice among the three options provided

victorsmith's picture

He has: 48 posts

Joined: May 2009

2nd one is good choice...

They have: 86 posts

Joined: Nov 2007

The second one feel better than all others.. bcz all blog url found as sub domain start with blog.xxx.com.... So its familiar for all

They have: 3 posts

Joined: Oct 2009

Hm...not really. AFAIK, not all blogs URL are like that. I saw more likely the first is more common on the net. So I vote for the first one. There's also benefit with the first one. If your main site get a PR, then there's a chance that the inner page will get it too.
{links removed}

They have: 83 posts

Joined: Apr 2009

If i would have given the choice then i will surely go for the 1st one and then for the second. Second option gives you a subdomain which can help in the flow PR juice from the main domain but third option gives a completely new domain and loosing all PR.Have to start working from scratch.

They have: 3 posts

Joined: Oct 2006

i think 2nd one is good.

James Walter's picture

They have: 5 posts

Joined: Aug 2009

if you use a sub domain like this sub.domain then you have do separate SEO for this because google and all other search engines consider it as a separate site so you have to use your sub domain this way www.domain.com/sub and the best way to do SEO is to use your own domain not a sub domain.

They have: 7 posts

Joined: Sep 2009

Yes, hosting blog on diffent domains have different impact on SERP's. According to get ranking in search engine priory of blog are as follows:-

1.Hosting the blog at COMPANYBLOG.COM
2.Hosting the blog at BLOG.COMPANY.COM
3.Hosting the blog at COMPANY.COM/BLOG

Hosting the blog at COMPANY.COM/BLOG is always a better option concern with backlinks.

{links removed}

They have: 20 posts

Joined: Oct 2009

I'd go with option one, consolidating all of the company's content into a single domain. I believe that will be better in the long run for SE ranking.

She has: 2 posts

Joined: Nov 2009

COMPANY.COM/BLOG is better since it is under the main directory and when promoting the blog, you can get backlinks for the main site.

Robomanis's picture

They have: 11 posts

Joined: Aug 2009

1. Hosting the blog at COMPANY.COM/BLOG
this will better because weight will going to your company.

heigt effective will be in BLOG.COMPANY.COM - its for your company
and BLOG.COMPANY.COM - for your blog.

That all means that blog will absolute independent site and you have change get 2 position in SERP (for COMPANY and BLOG). Okey?

and now, if you choice COMPANY.COM/BLOG, your blog will be in body of your company site. If you get mistakes in promotion and your company site get filter, blog will be in top (its good, rigt)

If you want you can see it in my signation.its not blog but idea have reason.

paulwalker's picture

They have: 25 posts

Joined: Sep 2010

Among all these options second option is preferable. Second option is consider as Sub Domain First option will show as one html page while in third option it will change whole main domain name.

They have: 1 posts

Joined: Jul 2010

Nice job, it’s a great post. The info is good to know!
BDSM toys

They have: 36 posts

Joined: Jan 2011

Great article Thank You very much, i also wandered about this subfolder or subdomain thing for while so thank you again

They have: 99 posts

Joined: Jan 2011

"1.Hosting the blog at COMPANYBLOG.COM
2.Hosting the blog at BLOG.COMPANY.COM
3.Hosting the blog at COMPANY.COM/BLOG"

1st one is wast if money of course, so would rather prefer the 2nd one ,, lot cheaper option

They have: 40 posts

Joined: Dec 2010

The 2nd one is good than other .

He has: 8 posts

Joined: Feb 2011

The first one is the best choice if not possible the second

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