Best Online ad formats in terms of CTR
The floating ads have been among the best ad formats in terms of average CTR - 7%! This is a league apart from the other ad formats including expandables.
1. Floating ad : 7.26%
2. Floating ad with reminders : 5.52%
3. Commercial break : 1.4%
4. Floating expandable : 1.19%
5. Expandable banner : 0.19%
http://techcrunchies.com/best-performing-rich-media-online-ads-by-ctr/
simonday posted this at 16:42 — 21st October 2009.
They have: 9 posts
Joined: Oct 2009
Floating ads have been the best in terms of CTR for me. At times the pop up ones do equally well !!
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